Domino’s DXP Delivery Vehicle

Roush Designed, Engineering, Modeled, and Assembled

Roush Designed, Engineering, Modeled, and Assembled

176 Unique Components

Purpose Built Vehicle

Purpose Built Vehicle

Designed for Manufacturing

Roush Services Included Manufacturing Feasibility Study

Roush Services Included Manufacturing Feasibility Study

Successful Execution

98 Vehicles Delivered to Customer

Overview/Business Challenge

Domino’s Pizza approached Roush with the idea of creating a purpose built Domino’s Pizza Delivery Vehicle. Roush engineered, designed, modeled, and built three show cars for Domino’s to take to Las Vegas in 2014 for their yearly event.

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